On September 14, the 2021 China Corporate Social Responsibility Summit Forum, jointly organized by China Business Journal and China Economic Future, kicked off in Beijing. Business leaders, experts and scholars, and mainstream media gathered together to have thought-provoking discussion over the development path of sustainable operation and social responsibility of Chinese enterprises in the new era, as well as to commend outstanding representative enterprises in various industries.

Conference site
After 23 years of development, Helenbergh China Holdings Limited (hereinafter referred to as “Helenbergh”) has maintained a stable development trend of high quality for a long period of time, and adhered to its original intention of corporate social responsibility, which has been highly recognized by the organizing committee and awarded the “Sustainable Development Model Enterprise Award” at this conference, becoming an exemplary and leading player in the parallel development of high quality and practice of social responsibility.

Helenbergh won the industry awards
Promotion in all dimensions
Consolidate the cornerstone of sustainable development
Since its establishment in 1998, Helenbergh has maintained a steady development trend for a long time, continuously improved its comprehensive development competitiveness, contributed its own strength to promote the healthy development of the industry, and gained long-term favorable opinions from the industry, customers and international authoritative rating agencies.
Forward-looking strategies have led the rapid development of the enterprise. With the three main business sectors of residential property, commercial property and creative technology park as the main channels, Helenbergh has created diversified, IP-based and differentiated special products and continued to consolidate its comprehensive development capability.
Among them, Helenbergh has continuously upgraded and iterated the level of residential products and services, formed three new product line IPs of Xiyue Series, Jiuyue Series and Heyue Series, injected health, green, intelligent and other innovative factors to improve product value, and continuously improved the granularity of community services to provide owners with more life imagination and better living experience.
At the same time, Helenbergh has launched three commercial brand IPs: Helen World, Helen City and Helen Park and has built numerous one-stop shopping centers, mid- to high-end commercial complexes and community shopping plazas, as well as a creative technology park product line with an innovative model and a diverse collection of high-end industries to empower urban development.

Kunming Helen World Rendering
At present, the market territory of Helenbergh has covered the strategic core regions of Pearl River Delta, Yangtze River Delta, West China, Central China and Beijing-Tianjin-Hebei, with over 200 quality projects in different stages of development, forming a good reputation and occupying a leading position in the market. In addition, Helenbergh has adopted a precise investment strategy to actively explore the market, with a land reserve of over 30 million square meters and a value of nearly 400 billion RMB, providing a strong guarantee for sustainable and high-quality development.
Sticking to the original intention of enterprise
Shoulder social responsibilities
While achieving rapid and steady development of the enterprise, Helenbergh also practices corporate social responsibility, gives back to the society with its own strength, and establishes a good reputation in all walks of life. It has donated more than 200 million RMB to various social welfare causes.
Helenbergh has been actively engaged in public welfare undertakings. Adhering to the concept of “dedication and love”, Helenbergh has been continuously carrying out four major public welfare projects nationwide, namely, Helenbergh Education(education support), Helenbergh Shelter(precise poverty alleviation), Helenbergh Action (respect for the elderly and support for the elderly) and Helenbergh Kindness (major natural disaster relief), which have set up excellent typical cases in the field of public welfare undertakings.

Helenbergh contributed to rural revitalization
In response to the national call to join the rural revitalization initiative, Helenbergh developed and expanded the local honey industry in the old revolutionary area of Jinggangshan, achieving leapfrog development of the honey industry and providing a new model for rural revitalization.
“Helenbergh Education” focuses on education support. By the end of 2020, Helenbergh had sponsored more than 200 schools and a total of more than 4,000 students with outstanding academic performance.
In the fight against the pandemic, Helenbergh donated funds and materials to help fight the pandemic. Meanwhile, it built a strong barrier against the pandemic in communities and offices, and continued to carry out pandemic prevention and control work in communities and offices to provide a safe and healthy living and office environment for owners and employees.
The year 2021 is the opening year of the 14th Five-Year Plan of the country, and also a key year for the company to move towards high-quality development. In the future, Helenbergh will continue to uphold the brand concept of “flourish with you”, improve the comprehensive development competitiveness of the enterprise in all dimensions, and continuously consolidate the sustainable development operation capacity, while keeping the original intention of enterprise development and taking up social responsibility to build a better life in the city.